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#122 – How Do I Find Content to Share With My Audience?

Posted on September 18, 2017 by Heather Porter Leave a Comment

https://media.blubrry.com/autopilot/s3.amazonaws.com/ayb-podcast/AYBpodcast122-GoodContentToShare.mp3

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Find-Content-to-Share

Even the most creative of us can struggle with finding ideas about what to talk about online.  The great news is that there is so much amazing info out there already being shared and consumed.  You just need to know where to find content to share with your tribe. In this episode we cover 3 of our favourite tools you can use … [Read more...]

Filed Under: Content Creation, Content Marketing, Online Marketing, Podcasts, Websites

#120 – How to Create Headlines that Don’t Suck

Posted on September 3, 2017 by Heather Porter Leave a Comment

https://media.blubrry.com/autopilot/s3.amazonaws.com/ayb-podcast/AYBpodcast120-HowToWriteHeadlines.mp3

Podcast: Play in new window | Download (Duration: 25:09 — 46.0MB) | Embed

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How to Create Headlines

Headlines are used everywhere, from email subject lines to sales pages to blog post titles.  If you are not writing great headlines then the chances of people engaging with your content is slim. You are about to learn how to create headlines people read! We cover: Where to use headlines 2 headline writing … [Read more...]

Filed Under: Copywriting, Online Marketing, Podcasts

A Look Into the Content Marketing Ecosystem

Posted on March 30, 2017 by Andrew McCauley Leave a Comment

A Look Into the Content Marketing Ecosystem

A Look Into the Content Marketing Ecosystem Are you interested in the world of content marketing? It can be difficult to get a handle on the content marketing ecosystem because it involves such a widespread collection of elements and individuals. Most people associate content marketing with written content, like blog posts, … [Read more...]

Filed Under: Blog, Content, Content Creation, Content Marketing, Digital Publishing, Finding Content, Online Marketing

5 Ways To Master Tripwire Marketing

Posted on December 4, 2016 by Heather Porter 9 Comments

There is a popular term being used by marketers online called "tripwire marketing". It is actually a concept that has been around for a long time (even before the internet). It involves segmenting your leads into interest groups, selling them into a low priced item and then up-selling those who buy into one of your main products … [Read more...]

Filed Under: Blog, Email Marketing, Online Marketing

5 Steps to Automate your Marketing

Posted on July 31, 2016 by Andrew McCauley 4 Comments

It's so important to know how to automate your marketing because there are so many areas you need to master to actually grow a business online. It's just not humanly possible to do what you need to without putting some systems in place. With automation you can "set and forget" areas of your business while being able to test … [Read more...]

Filed Under: Blog, Business Automation, Online Marketing, Social Media

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