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Lead Generation Techniques: What Data to Collect from Your Leads

Posted on December 11, 2012 by Heather Porter Leave a Comment

What Data to Collect from Your Leads

As you set up your landing page, you may be wondering in terms of lead generation techniques; what data should you be collecting from your leads?  Of course many website owners often want to collect as much information as they possibly can, but we are talking about new leads here and we want them to fill out your opt-in form, so … [Read more...]

Filed Under: Blog, Landing Pages Tagged With: customer data, lead generation, opt-in forms

The Art of Creating An Opt-in Box

Posted on December 7, 2012 by Heather Porter 1 Comment

So, you’ve got a cool landing page template, a fantastic header and you’ve created an attention-grabbing headline; the next thing to do with your landing page is to include an effective opt-in box. The opt-in box is the form that appears on every landing page you see and has a spot for subscribers to include their name and email … [Read more...]

Filed Under: Blog, Copywriting, Landing Pages, Templates

How to Write a Headline

Posted on December 5, 2012 by Heather Porter 1 Comment

Here are links to the pages I talk about in my video:Page 1 - JDL Strategies Fast Track Page 2  - End of the Web Report Page 3 - YouTube Traffic Page 4 - Free Gift Page 5 - John Anderson's Site Page 6 - Internet Laptop Lifestyle copyblogger with sample headlines In this video you will learn: How to write a … [Read more...]

Filed Under: Blog, Copywriting, Landing Pages

What is a Squeeze Page?

Posted on November 30, 2012 by Heather Porter 4 Comments

A great looking, well designed website is an absolute must for anyone that wants to conduct business online. A poorly designed website will drive potential customers to the competition quicker than you can click a mouse. While everyone is now aware of this fact, the message still hasn’t completely gotten through to those that … [Read more...]

Filed Under: Blog, Landing Pages, Templates, Websites

Yes, YOU Can Write Great Web Content

Posted on November 30, 2012 by Heather Porter Leave a Comment

For real?  Yes, and you don't have to be a trained copywriter to make people want to listen. Here is all you need to do to write great web content... 1) Don't use jargon heavy words If you think you are showing off or sound "fancy" you don't.  Your clients are not experts.  They come to you because you are the expert. … [Read more...]

Filed Under: Blog, Copywriting, Websites

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